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RichardSimmons.com

Richard Simmons hired Catalyst to produce a new design for Richardsimmons.com that offered visitors an effective, usable site experience while still expressing Richard's unique, recognizable personality (and thus remained familiar and friendly to his legion of fans and customers). The site design incorporates a public area that acts as Richard's overall presence on the web and a store that sells Richard Simmons products. The site's private "Clubhouse" area is a subscription-based community that puts Richard's fans in more direct touch with him and each other.

Services we Provided:
Usability Evaluation
User Interface Design

 
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